Privacy policy

How KidsOnWheels collects, uses, and protects your personal information.

Last updated: 1 April 2026

KidsOnWheels (“we”, “us”, “our”) is operated by Nimbco. We are committed to protecting your personal data in accordance with Singapore’s Personal Data Protection Act 2012 (PDPA).

What we collect

When you use the KidsOnWheels app or sign up for early access on this website, we may collect:

  • Account information — your name and email address when you register or join our mailing list.
  • Usage data — information about how you use the app (screens visited, plans created, places saved). This data is anonymised and used only to improve the product.
  • Device information — device type, operating system version, and crash reports collected via our analytics provider.

We do not collect precise location data in the background. Location access (if requested) is used only to show nearby places while you are actively using the app, and is never stored or shared.

How we use your data

Purpose Legal basis
Providing the app and its features Contractual necessity
Sending product updates and newsletters (with your consent) Consent
Improving the app via anonymised analytics Legitimate interest
Responding to your support requests Legitimate interest

Who we share your data with

We do not sell your personal data. We share data only with:

  • Buttondown — newsletter delivery (your email, if subscribed). Buttondown’s privacy policy: buttondown.com/legal/privacy.
  • Google Analytics — anonymised usage analytics.
  • Firebase / Crashlytics — crash reporting and performance monitoring.

All providers are contractually bound to process data only as instructed.

Data retention

We retain your account data for as long as your account is active. If you delete your account, we will remove your personal data within 30 days, except where we are required to retain it by law.

Newsletter subscribers can unsubscribe at any time using the link in any email we send.

Your rights

Under the PDPA, you have the right to:

  • Access personal data we hold about you.
  • Correct inaccurate or incomplete data.
  • Withdraw consent for processing at any time (this does not affect processing before withdrawal).

To exercise any of these rights, contact us at privacy@kidsonwheels.app.

Children’s privacy

KidsOnWheels is designed for parents. We do not knowingly collect personal data from children under the age of 13.

Changes to this policy

We may update this policy from time to time. We will notify you of material changes by posting a notice in the app or sending an email to registered users.

Contact

Nimbco / KidsOnWheels Singapore privacy@kidsonwheels.app